About Us
Welcome to Little Lily & Co – Kids’ Shoe & Clothing Boutique
Little Lily & Co is an independent online baby and childrenswear boutique offering a beautiful selection of clothing and footwear for boys and girls, from newborn up to 10 years.
Shopping for your little one shouldn’t be stressful and we’re here to make it simple.
We understand what you’re looking for:
💭 Shoes that actually fit
💭 Clothing that’s unique and well-made
💭 Pieces that last longer than a week
💭 Stress-free, easy shopping
💭 Quality you can trust
At Little Lily & Co, we’re here to take the pressure off and bring joy back to choosing their wardrobe.
What You’ll Find at Little Lily & Co
We’re proud to offer stylish, distinctive and high-quality childrenswear from trusted British and Continental brands. Our collections include favourites like Kite Clothing, Mayoral, and more.
👟 Properly Fitted Kids’ Shoes
We take fit seriously. From first walkers to school shoes, we guide you in choosing the right size and style so your little ones stay comfortable and confident.
👗 Thoughtfully Curated Clothing
Our range is handpicked for quality, playfulness and that special something that sets it apart from the rest.
🛍️ A Calmer Shopping Experience
Browse at your pace, from anywhere, without the chaos. We keep things simple, enjoyable and parent-friendly.
🧵 Quality That Lasts
We partner with brands that create durable, wearable and washable pieces designed for real childhood adventures.
🎈 Where Kids’ Style Meets Magic
We aim to bring a little spark of joy to every child’s wardrobe, with pieces that feel as good as they look.
Your Life Is Busy Enough. Let Us Help.
Whether it’s their first pair of shoes or a seasonal wardrobe refresh, we’re here to make the process smooth, supportive and stress-free.
🛒 Shop our latest arrivals online
💌 Join the Little Lily mailing list for tips, inspiration and exclusive offers
Our Values
We’re passionate about offering something different. That’s why we’re always on the lookout for exciting new children’s brands to share with our customers.
Our team is dedicated to offering friendly advice, helping you find the perfect outfit, gift or pair of shoes. We provide professional guidance on foot measuring and fit, and stock trusted brands including Startrite, Lelli Kelly, Bobux and Geox.
We’re also committed to making sustainable choices wherever possible, always looking for ways to reduce our environmental footprint.
Little Lily & Co where style meets comfort, and parents breathe a little easier.
